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--(BUSINESS WIRE)--July 17, 2008--
DestinationRx today announced the launch of its new blog site, www.drugtrendstoday.com, which will serve as a vehicle for sharing data and trends related to the prescription drug industry. As a leader in drug comparison and purchasing technology, DestinationRx is in a unique position to provide readers with valuable and relevant information on the ever-changing drug market.
Drug Trends Today will feature recurring data “snapshots” illustrating drug and pricing trends in graph or chart format. These regular features will be refreshed on a weekly rotation and include Top Ten Searched Drugs with the DestinationRx price comparison tool; Drug Class of the Month, which will compare pricing among multiple brand and generic drugs in a single class; the DRx Challenge, which takes one drug and illustrates multiple avenues for cost savings; and an ongoing Drug Price Tracking feature that will compare pricing, and changes in pricing, for the most popular hypertension medications over the long term.
In addition, DestinationRx will provide regular expert commentary on industry news and trends, covering topics ranging from drug pricing, transparency and the retail pharmacy market to Medicare and health plan selection and management.
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